A primary resource for business students, BSU is the overwhelmingly superior database for full-text journals in all disciplines of business, including artificial intelligence, company research, marketing, management, accounting, finance, and economics.
Additional full-text, non-journal content includes SWOT analyses, financial data, books, conference proceedings, case studies, investment research reports, industry reports, market research reports, open-access journals, company profiles, and more.
Use the tutorials below to understand better how to use this resource. The tutorials demonstrate the Business Searching Interface's basic searching and browsing functions, especially when looking for company information, industry profiles, company profiles, and marketing research.