Statista - data - PhD Leadership Studies - Waggoner Library at Trevecca Nazarene University

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Statista: Engage with data that advances your research!

About Statista

Trevecca's access to Statista.com puts a global library of facts, figures, and insights at your fingertips. With over 80,000 topics drawn from 18,000 credible sources, Statista delivers the kind of evidence-based data that strengthens your arguments and elevates your research.

Designed for serious researchers, Statista transforms complex data into clear, visual insights you can use to strengthen your dissertation, publications, and presentations. Whether you're part of a company, a business customer, a research institution, or the academic community, you'll find direct access to invaluable quantitative data across 21 market sectors, including media, business, finance, and politics.

View the video to understand the diversity of content you can have at your fingertips with Statista!

Example Image

The image below is a bar graph. If you click on the wheel icon, you can change the way you view the data. You can share, cite, and print the image. The data source is included. Click on the image to enlarge.

Statista
Click the link to begin your search in Statista! Authentication may be required.

STATISTA Research Tools

Watch the videos below to learn how to explore Statista's full data research potential.

Dive into Reports and Consumer Insights to see trends, brands, consumers, industries, companies, and locations. Use Marketing Insights for data on market size, historical data, and future trends up to five years out.

Statista: AI Tool
Use Statista's Research AI tool to help guide your search and discover the insights leading to your next fact-based decisions.
Statista: CONSUMER INSIGHTS Tool
Covering more than 56 countries and territories, you can easily make comparisons to identify any similarities or differences in terms of consumers’ sentiment, buying behavior, and media consumption, and even track behavior or trends over time.
Statista: MARKETING INSIGHTS Tool
Gain valuable insights into market potential by accessing comprehensive revenue and growth data. With historical data spanning up to 10 years and future forecasts for the next five years, assess growth opportunities, identify emerging markets, and anticipate market trends. Get ahead of the game and look into the future of your market through Market Insights.

Wondering about the data in Statista? Find answers to the following questions and more on their Help & FAQ page.

Are the published surveys and polls fully representative?
Which sources does the information come from?
When was the data collected?
Does the data change over time?
Where can I find detailed information about the data?
Can I find statistics on specific target groups?
Can I contribute to surveys through this website?
How do you proceed with the publication of data by third parties?
Are studies evaluated first?
Why is it noted for some questions/surveys that “Analysis has been conducted by the Department of Marketing and Media Management of the University of Hamburg” ?

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