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Author Phelps, Marcy, 1950-
Title Research on Main Street : using the Web to find local business and market information / Marcy Phelps.
Imprint Medford, N.J. : CyberAge Books, c2011.
Book Jacket
 Main Collection  HF54.56 .P47 2011    AVAILABLE


Call # HF54.56 .P47 2011
Phys. Description xxiii, 254 p. ; 23 cm.
Bibliog. Includes bibliographical references (p. 189-240) and index.
Partial Contents Planning the trip : how to approach local business research -- Packing the essentials : key resources for local business research -- Avoiding shady characters : evaluating information on the Web -- Local demographics -- Local economics -- Local companies -- Looking for locals -- Local issues -- Paying at the pump : fee-based sources for local business information -- Appendix A. Resource roadmap : key sources for local research -- Appendix B. How do I ? : Short guides to local business research.
Summary Even in a global economy, businesses need targeted, localized information about customers, companies, and industries' yet as skilled searchers know, the element of geography adds complexity to any business research project. With Research on Main Street, Marcy Phelps presents a practical guide to finding business and market information about placesłincluding counties, cities, census blocks, and other sub-state areasłusing free and low-cost online resources. --
Subject Business information services -- Computer network resources.
Small business -- Computer networks.
Web sites.
ISBN 9780910965880